Monday, November 23, 2009

Philo's Celine Expands Rapidly




Image: AP

News comes today via WWD that Phoebe Philo's short time at Celine is already having a great effect on the brand.  The brand which in years past was struggling, and at a point was almost sold by LVMH is now thriving. Celine last season was only carried in its boutiques and at Nordstrom, for spring its expanding to Barneys, Saks, Bergdorf Goodman and Neiman Marcus amongst others. Although the spring collection was not the first offering from Philo for Celine, the cruise collection she did prior to spring has already had certain pieces sell out.

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